About Naomi Arnold

Naomi Arnold (she/her) co-founded the Feminist Coach Academy, Feminist Coach Theory and Gentle Business Mastermind.

She is passionate about supporting coaches, helping professionals and digital entrepreneurs with ditching the hustle and building successful, impactful, sustainable and inclusive feminist businesses with integrity.

Naomi has a Bachelor of Psychology with Honours, a certified life coaching qualification, and is currently completing a Master of Human Rights.

Naomi has been featured in copious print, radio and digital media sources where she has been referred to as a “local identity”, “shining light”, “megastar”, “gentle powerhouse” and “international coach of the year.”

Naomi love ssupporting inclusive feminist (and aspiring inclusive feminist) helping professionals in bringing to life the dreams they have for themselves, their businesses, their loved ones and the world at large – and would be honoured to support you in doing the same.

Feminist Coach Theory…

“Feminist Coach Theory is an integrative approach to coaching that combines the practice of coaching with feminist philosophies and social justice teachings. Feminist Coach Theory adopts a critique of patriarchy, systems of oppressions and power to question the different ways we’ve been socialised and oppressed (based on gender, race, sexuality, class, ability etc) and how this shows up for the coach and client in their lives, goals, and relationships with self, other and each other. It employs an examination of the dynamic between self-awareness and social awareness to interrupt dominant ways of thinking and acting, access our inner and outer liberation, expand possibilities and options, identify possible strategies and solutions, and ultimately create new ways of thinking, being and acting within ourselves, with each other and in the world.”

– Authored by Naomi Arnold + Cameron Airen. Learn more via our Feminist Coach Academy.

How to work with Naomi…

Naomi is on a mission to…

Co-create a new industry standard for helping professionals where they are devoted to the praxis of inclusive feminism in their life, business and client practice in order to truly serve themselves, their clients and their society in more nuanced, whole, liberating and long-lasting ways.

Naomi wants to support these inclusive feminist leaders in building their successful businesses. Her hope is that they will co-create the actualisation of more just, liberating and joyful visions for themselves and those within their sphere of influence, rippling through to current and future generations.

Naomi’s professional background + experience…

Qualifications + Experience

  • Bachelor of Psychology with Honours
  • Master of Human Rights (currently undertaking)
  • Business coach trainer 
  • Multiple business, marketing and social justice programs (completed)
  • Worked for the Australian Government for 8 years in mental health and healthy lifestyle areas
  • Worked as an intern psychologist for an occupational rehabilitation firm
  • Coached 100s of clients with glowing reviews and results, generally being booked out with a waiting list for 1:1 coaching services 

Awards + Accolades

  • International Coach of the Year – most outstanding certified life coach with a thriving business, growing profile and leadership role in the industry (winner)
  • Best Product / Book / Podcast of the Year (finalist)
  • Telstra Business Award (nominee)
  • Capricornia Business Award (finalist)
  • National Business Brilliance Award (finalist)
  • Awarded a government business entrepreneur grant

  • Fostered successful word-of-mouth engagements for speaking, workshops and curriculum writing

“NAOMI IS A SHINING LIGHT FOR MANY OF US.” – Erica

“NAOMI IS GOING TO BE A WORLD CHANGER, THIS I KNOW FOR SURE.” – Fleur

“NAOMI IS A GENTLE POWERHOUSE.” – Naomi M

“THIS WOMAN IS THE REAL DEAL.” – Ellie

“I NEEDED HELP TO DECODE MY LIFE + I COULDN’T HAVE COME ACROSS A BETTER HUMAN TO COACH ME.” – Jovarn

“MY ONLY WISH IS THAT I COULD KEEP NAOMI IN MY POCKET” – Angela

“I TOTALLY UNDERSTAND WHY NAOMI WON INTERNATIONAL COACH OF THE YEAR.” – Heidi

“YOU GET SO MUCH MORE VALUE THAN THE COST OF HER SESSIONS.” – Lenice G

“SHE HAS PROVEN HER ABILITY TO GET RESULTS.” – Louise

“NAOMI HAS AN INCREDIBLE TALENT TO NURTURE AND EXPAND YOUR THINKING.” – Julie

NAOMI CAN HELP PEOPLE CREATE THE SYSTEMS + STRUCTURE TO DO EVERYTHING NEEDED TO BUILD A SUSTAINABLE + ONGOING BUSINESS” – Emily

“THE SUPPORT NAOMI PROVIDES REALLY IS NEXT LEVEL + SETS HER APART FROM OTHER COACHES I’VE WORKED WITH.” – Ainslie

“I WOULD LOVE TO HAVE HER AS MY COACH ALL THE TIME.” – Diana